Lawyers, notaries and accountants

Legal and accounting firms: be named where people look for advice

“Which employment lawyer in Paris?”, “which accountant for a new SAS?”: these questions now reach AI assistants too, including from English-speaking clients. Recoia measures whether you are named and helps you publish clear, factual information that complies with your professional rules.

For: lawyers, notaries, chartered accountants, bailiffs. Updated .

What your customers ask AI assistants

Examples of real-world questions, like the ones Recoia asks ChatGPT, Gemini, Perplexity and Google AI Overviews several times to measure who gets recommended. Recoia asks them in French, the language of the market it measures.

  • “Which employment lawyer in Paris for a dismissal?”
  • “An accountant in Paris for a start-up SAS, what fees?”
  • “A notary in Paris for an inheritance, how do I choose?”
  • “A family lawyer in Paris who offers a first consultation”
  • “Which accounting firm in Paris for self-employed professionals?”

Where AI assistants get their information

Types of sources seen in answers for this industry (updated 26 September 2026).
SourceWhy it matters
Professional directories and bar or chamber listingsThey confirm your speciality and registration: answers rely on them.
The firm’s articles and publicationsPrecise, educational content is often cited as a source.
Reviews and comparison sitesDepending on the profession, they add information on welcome and response times.

The information your website must give

  • Your areas of practice, one per page
  • How first meetings and fees work, within your professional rules
  • The towns and courts where you practise
  • The languages you speak (English included) and the office’s accessibility
  • Dated educational content (changes in the law)

The pages to create first

  1. One page per area of practice

    “Employment law for employees in Paris” answers a precise question.

  2. A “First meeting and fees” page

    Clients ask for it; clear information keeps you from being left out.

  3. Dated educational articles

    They show your expertise and become cited sources.

Common mistakes

  • A list of practice areas without a single detailed page
  • Undated publications, impossible to judge as current
  • Promises of results, against professional rules and useless for AI assistants

What Recoia does for you

  1. It reads your website

    Services, areas, customers: the questions are built for you.

  2. It asks the AI assistants

    Every question several times, on four assistants, every 2 weeks.

  3. It shows the opportunities

    The topics where your customers are searching and a competitor is named instead of you.

  4. It gives you the page to create

    Title, outline, facts to include, FAQ, structured data. Then it measures the effect.

Frequently asked questions

Is this compatible with our rules on advertising?

Recoia publishes nothing on your behalf: it measures and suggests factual content (areas of practice, how you work, practical information). You remain the judge of its compliance with your professional rules.

Can we track several partners or offices?

Yes, each office can be a tracked site with its own town questions.

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