Local shops

Local shops: be the shop people are told to visit

“Where can I find a good wine shop in Paris?”, “a florist that delivers tonight?”: assistants answer with a few addresses. Recoia shows you whether you are one of them, and what information to publish so that people are sent your way.

For: boutiques, florists, bakeries, wine shops, opticians, specialist stores. Updated .

What your customers ask AI assistants

Examples of real-world questions, like the ones Recoia asks ChatGPT, Gemini, Perplexity and Google AI Overviews several times to measure who gets recommended. Recoia asks them in French, the language of the market it measures.

  • “Where can I buy a good bottle of wine as a gift in Paris?”
  • “A florist with same-day delivery in Paris”
  • “A board game shop in Paris with good advice”
  • “A bakery with sourdough bread in Paris”
  • “A bike shop with a repair workshop in Paris”

Where AI assistants get their information

Types of sources seen in answers for this industry (updated 26 September 2026).
SourceWhy it matters
Business listings and reviewsOpening hours, address and reputation are reused very often.
Local media and blogs“Best addresses” round-ups influence recommendations.
Your websiteFor what you actually offer: products, brands, services (delivery, click and collect).

The information your website must give

  • Your key products and brands, as text
  • Services: delivery, click and collect, repairs, advice, gift cards
  • Opening hours, including exceptional openings
  • Your address with a well-known landmark

The pages to create first

  1. One page per product category

    It answers “where can I buy X in Paris”.

  2. A “Services” page (delivery, collection, workshops)

    These services are often the deciding criterion in the question.

Common mistakes

  • A website that never names the brands or products you actually sell
  • Holiday opening hours that are never updated

What Recoia does for you

  1. It reads your website

    Services, areas, customers: the questions are built for you.

  2. It asks the AI assistants

    Every question several times, on four assistants, every 2 weeks.

  3. It shows the opportunities

    The topics where your customers are searching and a competitor is named instead of you.

  4. It gives you the page to create

    Title, outline, facts to include, FAQ, structured data. Then it measures the effect.

Frequently asked questions

I don’t sell online. Is this still useful?

Yes: most questions are about “where to go”; a simple, precise and up-to-date website is enough to be cited.

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